Starting this Thursday, November 5th through November 15th, Saucony Originals will be auctioning off a sneaker signed by more than fifty of indie music’s favorite artists on eBay’s charity auction house MissionFish.org. Proceeds will benefit Saucony’s Run for Good Foundation, a non-profit organization committed to combating childhood obesity.

Shoe stampers include Yo La Tengo, The Walkmen, The National, Jesus Lizard, Pains of Being Pure at Heart, M83, Frightened Rabbit, Pharoahe Monch, Killer Whales, and a slew of who’s who artists on the indie music stage. Signatures were collected on a size 15 Saucony Originals Jazz sneaker this past summer while Saucony Originals was helping Pitchfork Music Festival revelers set any world record they wanted with the Universal Record Database.

More details on URDB.

**UPDATE** Ebay auction live through Nov. 15th — just click HERE.

The word is in! Below is a list of records that were set or broken along with their holder’s name.*

Keep an eye out for the hilarious video of each one of these (plus many more) to start popping up on URDB.org next week.

* Final statistics are pending URDB official confirmation.

The bands aren’t the only talent at this year’s Pitchfork Music Fest — the festival goers are really impressing us with their record breaking skillz. Yesterday we saw people break the world record for fastest time to shave one’s mustache and longest time hula hooping on one leg, just to name a couple. If they and the others on our scoreboard hold those records by day’s end today they are going home with a new pair of Saucony Jazz.

Yesterday we also gathered 48 people to set the record for “largest group of people to sing ‘Saturday in the Park’ by Chicago.” Today we’ll try to set the record for most people with their shoelaces tied together.

Meanwhile some of our favorite bands continue to entertain on the three stages. You can check out coverage from our Chicago office teams Venus Zine and WXRT plus our pals from NYC Heeb Magazine.

We’re reporting live from the Pitchfork Music Festival in Chicago where, along to the sounds of excellent indie bands from Built to Spill to Frightened Rabbit to The Black Lips, Saucony Originals is setting world records with the Universal Record Database.  Day one saw some daring record setters taking on challenges like “most temporary tattoos worn at one time” and “most kick drum hits in ten seconds.”  We’re still waiting for someone to set the bar for “fastest time to shave one’s mustache” - c’mon!

Meanwhile backstage we have bands signing a shoe for a charity auction to benefit Saucony’s Run for Good Project to promote healthy lifestyles to kids. Big thanks so far to Yo La Tengo and the Jesus Lizard for adding their signatures to our sneakers.

We’re excited today to check out The Antlers, Beirut, Cymbals Eat Guitars and to see our pals The Pains of Being Pure at Heart.  Bowerbirds also play today and will attempt to set the record for “largest average head size in a band with a female member.” Think they can do it? More updates from Pitchfork Fest soon!

Another post with a picture of a group of people- yes! It is about Pitchfork!
There’s more awesomeness that we need to let you know about.

We have two group records that we’re going to attempt to set at the Saucony Originals tent. Both ensure chaos, hilarity & tons of picture taking.

Saturday’s Challenge: Largest Group to Sing “Saturday in the Park” by Chicago.
• Pitchfork attendees are welcome to stop by the tent anytime to pick up a lyric sheet; the song begins at 4pm. ***RSVP   to sauconyoriginals@drillteammarketing.com to sign up.

Sunday’s Challenge: Most people with shoelaces tied together.
• Festival goers should stop by the tent at 4pm on Sunday to join in!  We’ll have extra shoelaces onsite in case people wore flip-flops (although, gross.)

The next thing we’re up to is festival performers such as The Antlers, The Thermals, The Jesus Lizard and more have signed up to autograph a pair Saucony Originals for charity. The shoe will be auctioned of on eBay with all proceeds going to Saucony’s partner charity, Run for Good, which works to prevent childhood obesity through education about exercise and healthy eating. You can find out more about the charity on www.runforgood.com.

We’ll definitely have more info for you post festival with a complete list of bands that signed the shoe & when the auction starts.